- Website: Feature on careers or culture pages to attract candidates who align with your values and mission.
- Internal Communications: Share with your team to reinforce company culture and support onboarding initiatives.
- Email Campaigns: Include in outreach to passive candidates or job applicants to stand out and build interest.
- Social Media: Post authentic clips that highlight real team stories and invite talent to envision themselves in your environment.
Recruiting Video Production
A recruitment video is more than a hiring tool—it’s a window into your company culture. These videos use authentic storytelling to highlight your values, work environment, and the people who make your team unique. From first interviews to final edits, we create recruitment videos that attract aligned talent and reflect your workplace honestly. The result is a compelling piece that helps you hire smarter and build a stronger team.
Why Choose a Recruiting Video?
Attract the Right Talent
Job seekers are looking for more than a title—they’re looking for belonging. Recruiting videos help potential candidates understand who you are so they can determine if they’re a true fit.
Show, Don’t Just Tell
Let viewers experience your company environment through real interactions, team voices, and day-in-the-life footage that reveals your culture with honesty and personality.
Strengthen Employer Brand
Consistent, high-quality recruiting content helps position your organization as a great place to work. It shows you’re invested in your people and thoughtful about how you tell your story.
Inspire Internal Culture
Recruiting videos also reinforce culture from the inside. Sharing them with existing team members builds pride, alignment, and connection to your mission.
RESULTS WORTH SHARING
Our Approach to Recruiting Video Production
Discover
We begin by learning about your company culture, goals, and the roles you’re looking to fill. Together, we identify the most meaningful stories and voices to highlight.
Develop
We create a production plan that may include interviews, on-site footage, and team interactions. Our goal is to capture candid, authentic moments that reflect your culture with clarity.
Deliver
We shape the footage into a polished video that can be used across career pages, social channels, email outreach, and internal communications—tailored for recruitment and retention alike.
BEHIND THE SCENES
Examples of Our Recruiting Videos
Some of the most effective recruiting tools are built on authenticity. We’ve collaborated with organizations to create recruiting videos that highlight the people, values, and purpose behind the roles they’re hiring for. These videos go beyond job descriptions—they offer a real glimpse into company culture, team dynamics, and the impact employees make every day. Below are a few examples of how we’ve helped employers attract aligned candidates through honest, engaging storytelling.
Greendale Physical Therapy
Greendale Physical Therapy created a recruiting video to showcase its supportive team culture, growth opportunities, and commitment to patient care. The goal was to attract driven professionals who align with the clinic’s values.
- Focus: Highlight a day-in-the-life experience, team collaboration, and the positive impact staff have on patients and each other.
- Results: Shared across job listings, social media, and email outreach. The video helped increase interest from qualified applicants who were excited about the team environment and long-term career potential.
UP Schools
UP Education Network wanted to connect with educators who could thrive in a fast-paced, turnaround school environment. We helped them tell that story—candidly and confidently—through voices of current teachers and staff.
- Focus: Share real educator experiences to highlight the challenges and rewards of working in an environment focused on equity, growth, and resilience.
- Results: Deployed across digital platforms and job portals to attract values-driven applicants aligned with the organization’s mission.
From Pain, To Purpose, To Promise – Dr. Pompa
As the Pompa Program grew, Dr. Pompa needed to expand his team with professionals who believed in health transformation and personal development. We created a recruiting video that told that story through the words of his team.
- Focus: Capture the program’s values through personal stories from team members and Dr. Pompa, spotlighting the purpose-driven culture behind the brand.
- Results: Helped strengthen recruiting efforts by connecting with health-conscious professionals who resonated with the program’s mission.
How to Use Your Recruiting Video
WHAT WILL YOUR STORY BE?
