LineVision is a technology company based in Boston, Massachusetts that provides advanced monitoring solutions for electric utilities. Their platform uses sensor-based data and analytics to increase capacity on existing transmission lines, improve grid reliability, and support the shift to cleaner energy. By helping utilities modernize infrastructure without building new lines, LineVision plays a part in strengthening the electric grid.
LineVision had grown quickly in the utility sector, but the company needed a way to reintroduce and reinforce its core values to both internal and external audiences. As a mission-driven company, LineVision wanted to show how its work connects to larger goals like energy transition and grid modernization. Traditional marketing materials focused heavily on product features, but the team wanted a human-centered story that reflected the people, purpose, and values behind the technology.
We produced a cultural lift video in a documentary style that highlights LineVision’s mission, team, and impact. Filmed in collaboration with National Grid and featuring interviews with engineers and employees, the video shares how LineVision’s monitoring technology contributes to a stronger and more flexible power grid. The piece helps explain the company’s role in the energy space while connecting the work to real people and shared values. The video is now used to support internal culture, brand positioning, and external communications across digital platforms and presentations.
