Atkore
Atkore Unistrut is a leading provider of metal framing systems used in commercial, industrial, and infrastructure projects around the world. Known for their modular support structures, Unistrut systems are relied on in environments that demand durability, precision, and adaptability. Their engineering and manufacturing teams support essential sectors including healthcare, data centers, and clean energy.
Shot: John Kopec
Director of Photography: Cody Wambolt
Editor: Jai Burdick
THE PROBLEM
Atkore Unistrut has a long-standing reputation in the industry, but many of their products are highly technical and often taken for granted once installed. Internally, the brand recognized the need to communicate their value beyond the technical spec sheet. They wanted to elevate the story of how Unistrut systems support critical infrastructure and highlight the real-world impact of their work—particularly in high-stakes environments like hospitals and advanced manufacturing facilities.
OUR SOLUTION
We produced a brand story video that highlights Unistrut’s legacy, innovation, and real-world impact. Through interviews and on-site footage, the film shows how Unistrut systems support essential infrastructure across industries. The video now serves as a core asset for training, recruitment, trade shows, and digital outreach, reinforcing the company’s purpose and reliability.
WHAT WILL YOUR STORY BE?