October 2025

 4 KEY INSIGHTS INTO BRANDED CONTENT FROM A CINEMATOGRAPHER (5 minutes of value) (Paul Ozgur, Cinematographer for branded content)   Paul Ozgur is a cinematographer who primarily works for brands in NYC and LA. Here’s a couple cool things I learned from our conversation.    If you like what you are about to learn check out...

 4 KEY INSIGHTS INTO BRANDED CONTENT FROM AN ADVENTURE FILMMAKER (5 minutes of value) (Roo Smith, adventure filmmaker for branded content)   A lucky Chat GPT prompt probed me to Roo’s profile. I was instantly obsessed. Ice climbing, surfing, skiing, everything outdoors. It’s not just the fact that he does it but that he...