Storytelling

Anyone who works in sales and marketing understands first hand how powerful it is to have a qualified prospect discover you through a friend, research you online, and then excitedly make contact. They have been looking for what you offer. After a few meetings to investigate further, their trust increases...

What can we actually learn about ourselves from stories? Is there something deeper happening when we read a book, listen to a lecture, a comedian, listen to a friend rant to us over beers, watch a movie, or listen to a podcast? What are we tapping into? I think most of...

You come home from a hard day’s work, exhausted. You hang up your coat, kick off your shoes, toss your keys to their designated spot, and greet your people and/or animals in customary fashion. It’s time for the evening’s activities: eat, read, Netflix, whatever things you do to unwind. You...

Recently, I launched a book titled, FLY: Take your Business to New Heights using the 7 Powerful Steps of Story Acceleration. Available on Amazon. This is the first of a number of excerpts taken from the book and released as Blog articles. WHAT IS STORY ACCELERATION™? Story exists to help us make sense...

The headline is a little dramatic, but here's what I mean. A question I get asked a lot when talking to clients and prospects is about our use of scripts...

Do we have to sacrifice our passions and creativity to fit into the already established societal economic mold? I’m sure that you’ll assume that my answer to this question is NO. Otherwise, why the heck would I write this? Why would I ask it at all? Well, this question really bothered me...